Do your employees know that information shared or posted on social media instantly leaves a permanent record and deleting records is almost impossible. There is great potential to violate employment laws, release confidential information or damage an organization’s reputation. Just one post can destroy a career or cause a crisis in an organization.
Main Training Points:
Social Media posts are permanent
Social Media is not private
The consequences of inappropriate posts
Information that should not be posted on posted media
Posting negative comments, opinions, conjectures or unproven allegations
Defaming co-workers, colleagues, government officials, vendors and customers.
Defamation can result in liability in a defamation claim.
Posting messages, articles, pictures, music or video without permission.
Almost everything on the internet is copyrighted.
Never post anything without getting permission first.
Not posting pictures or videos of co-workers without permission.
Getting permission from co-workers before using quotes, advice, messages, or any other written or verbal communication.
Posting information that is unavailable to the public.
Making sure you get permission before posting any information about your organization.
The legal consequences of insider trading.
Pictures and Videos
Obtaining permission before posting any media captured in the workplace or at work events.
The potential to divulge confidential information or trade secrets in media.
Posting Confidential Information
Disclosing information such as credit card numbers, passwords, private health information, social security numbers
Disclosing customer or vendor names.
Disclosing private information such as information about a divorce, death, or illness.
Even when your post has the best intentions disclosing information is off limits.
When in doubt about what can be posted, consult with a manager or your legal department.
Posting trade secrets about your organization’s operations, products or services.
Releasing any confidential business information that gives your employer an advantage over its competitors.
Harassment and Bullying
All organizational policies on harassment and bullying extend to social media.
Never post offensive messages, jokes, pictures or videos.
Posting about race, religion, gender, disability, age, sexual orientation and family status.
Posting false, inaccurate, or exaggerated information about your organization’s products or services.
Inaccurate reviews and claims about your competitors’ products and services as well.
Including your name and your organization’s name when posting articles, testimonials or reviews about your products and services.
Using social media for personal use during work hours.
Organizational monetary losses from social media use.
Limit social media use to break time.
Posting negative or disloyal comments about your employer.
Employers have the right to expect loyalty from their employees.
Free speech does not protect your job.
Illegal or immoral activities
Posting pictures, videos or text of illegal or immoral behavior.
Even after work hours, employees are a representative of their organziation.
This course includes a full HD video and an employee quiz