Now that you know why you should be using LinkedIn for business, let’s take a moment to talk about how you should be using it in order to generate income.
LinkedIn is a great platform to use to help share your knowledge with the world, establish yourself as a thought leader in your industry, and make money while you do it.
Here are a few ways that you can do so:
Headline: Marrying eight years of college education, 20+ years experience, and a passion for helping others succeed in marketing their business. (It’s a little long, but you get the point.)
Summary: Think of your summary as your elevator pitch. You want to highlight the benefits of knowing, trusting, and working with you. Highlight your results.
Testimonials: You should absolutely include a testimonial or two at the end of your summary. This helps to support your claims of being an expert in your field.
These are only a few things you can do to help generate leads using LinkedIn. With close to 600 million users, it’s safe to say that your target audience is in that number — they just need to know that you and your courses exist. So jump in there and make it happen. You’ve got this!