Every day more and more entrepreneurs are breaking out by using social media for business. You hear the success stories everywhere you turn.
But how are they doing it?
Is it really that easy to market yourself using social media?
Is there a formula to it?
Or are they just using the old “post and hope” method?
Simply put, yes it can be done. No, it’s not that easy. Yes, there’s a formula to it or should I say a strategy. And posting and hoping will only get you but so far.
Over the next few weeks, we’re going to help you first learn the basics for navigating the social media waters. Today, we’ll start with something simple. By teaching you the foundation for how to use your expertise to grow and convert your community into paying clients.
You’ve spent years preparing for this moment. And you feel confident about what you know. You’ve studied and successfully applied your knowledge to the point where you call yourself an expert. Great. But how do you get others to call you an expert? And how do you get them to call on you for your expertise?
Simple. You start using social media marketing as a platform instead of just a place for socializing. And you can do this over time so not to shock your current community all while continuing to expand your audience. Here are 5 easy steps to help you get started.
See? That wasn’t so bad. Do these 5 things and they’ll help you get on your way. Soon you won’t have to call yourself a subject matter expert. Your community will do that for you. And not only will they call you an expert but if you use your social media tools the right way, they’ll be calling on you for your expertise.
Be sure to check back in. Next, we’ll be talking about objectives, strategies and tactics. Without them, you’ll be like a hamster spinning in a wheel. We can’t have that, can we? So stay tuned.